Raising
Matching Funds - The Hard Match
Don’t let this happen to you:
Several departments we talked to last year dropped part of
their request in their application or dropped their entire
request because they did not have the necessary matching
funds.
Matching funds dollars are a hard match. That does not mean
they are hard to get, just that you must match real dollars
with real dollars. You can’t use salaries or time for matching
funds.
You need to have your matching funds lined up when you put
your application together. You do not need to have the money
in hand at that time, just the commitment for the money.
You probably won’t find out if you are approved for your grant
request until 6-10 months after you applied. The money has to
be ready when that comes through.
IDEAS FOR RAISNING MATCHING FUNDS - If your
department budget will not cover them.
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Send out a press release to local papers to get the word out
to ask the community to help.
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Open house contributions, pancake breakfast, chili cook-off,
barbecue.
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Free blood pressure screening at local mall or supermarket.
Ask for donations.
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Direct business contributions.
Be specific on the money needed - see item number 2 below
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Raffle
Ask for
local business donations for items to raffle off.
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Sell birthday parties at the fire station.
Children can sit in apparatus, put on bunker gear and have
picture taken etc.
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Contact local Chamber of Commerce or business groups to help.
Have the chief / asst. chief / training officer make
presentation.
q
Photo's of kids or groups at fire station.
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Set up a bank account and put out donation jar at local bank,
convenience stores.
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Recruit for volunteers at local fairs, show you are raising
funds for training.
Mention if you do not have any tax support.
q
Pass the boot.
q Auction.
Ask
for
local business donations for items to raffle off.
If you don’t have money in your department budget for the
matching funds, or, if you don’t have the option or time for
other fund raising events such as traditional pancake
breakfasts, bingo or chili cook-offs, there is still a way to
find the money.
Here are two more ideas for raising matching funds that may
not have occurred to you:
1.
Ask your city council or governing entity to allocate the
matching funds.
Several departments were able to accomplish this in years
past. If you go to that governing body with a strong proposal
that shows a great return on investment (all the things you
need to convince FEMA to fund you) you have a good chance that
money can be made available to cover your matching funds.
One successful department included the following in their
application:
”We
have approached the County Government and the Village for
assistance to purchase these items. The village gave all they
could for the used truck. Sales tax is down and unemployment
is up, the county says the money is not there to fund these
items. Both government bodies realize that we need support and
have pledged to fund the 10% matching if we are successful in
receiving the grant.”
2.
Contact local businesses.
If your city or county government cannot give you the matching
funds, try contacting some local businesses in your area. If
you have a good proposal put together they can be as receptive
or even more receptive than a government entity that may have
no money to spare.
Get a couple of people from your
department to put on a uniform and make face-to-face contact
with local business owners or managers in your response area.
Firefighters are still considered the good guys and
communities and businesses like to support you. Tell them that
you have a chance to improve your department if you can raise
a small amount of money.
For example: If you are a
department of under 50,000 population served your matching
funds level is 10%. If you were asking for our grant training
package at $16,999 (saving $5700 on the pkg. price) you would
need $1700 in matching funds. Telling businesses in your
response area that you can get over $22,000 worth of training
materials for your department if you can raise $1700 should
get their attention. Then ask if they would be in a position
to contribute towards that goal.
Be sure to mention how
it will help your community (them) – lowering insurance rates
(ISO), improve Firefighter safety, improved response times
etc. All it would take is for 3 businesses to contribute $570
each and you have it.
Tell them you don’t need the
money today, only the commitment. You will need the money in
6-10 months. That gives them time to work it into their budget
as well.
You can use the same argument for apparatus,
PPE whatever. 10%
of a $125,000 pumper is only $12,500. How often can your
department get a 90% discount on training or apparatus?
Just be prepared with what you want to say about the benefits
and cost savings to the community if you are successful. This
is the type of thing businesses will support.
Good Luck!
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